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Title
Episode 39: How to Name Your Company — Or Fix A Bad Name
A company's name is one of (if not the) biggest early decisions a company founder will make -- and they often get it wrong. Google was first called BackRub, Best Buy was Sound of Music, eBay was AuctionWeb, and Policygenius was KnowItOwl. In...
19:54
Episode 38: He Took A Lowbrow Product, And Made It Luxury 16:08
Episode 37: The Business Model Doesn't Work—So Change It! 18:23
Episode 36: The Curse of the Problem Solver - You Can't Solve It All 20:10
Episode 35: How A Company Becomes A Thought Leader 19:08
Episode 34: They Were Acquired... And Then The Buyer Went Bust 17:24
Episode 33: How Three Entrepreneurs Started On The Fast Track 18:07
Episode 32: The Entrepreneur’s Identity Crisis: “Am I My Company?” 18:45
Episode 31: How Do You Find Your First Customers? 21:05
Episode 30: Tripping.com's Problem: Their Popular Service Wasn't Making Money 16:58
Episode 29: The Danger of Profitability: It Masks Deeper Problems 22:08
Episode 28: Going From B2C to B2B: Why Poppin Transformed Itself 18:26
Episode 27: How Transparent is Too Transparent? 13:34
Episode 26: How A Young, New, Female Boss Took Over Her Male-Dominated Company 16:47
Episode 25: He Said Yes Too Many Times, Then Learned to Say No 24:42
Episode 24: How to Win in a Ruthless Industry? Try Being Nice. 13:43
Episode 23: How Tough Mudder Expanded Its Loyal Fanbase 20:05
Episode 22: What’s Holding Your Company Back? 17:42
Episode 21: How to Survive 150 Straight VC Rejections 16:50
Episode 20: Survive the Holiday Crush Like Baked By Melissa 19:42
Episode 19: Find Overlooked Growth Opportunities, With Study Giant Quizlet 17:44
Episode 18: What Happens When You Can't Deliver Your Kickstarter Project to Backers? 18:39
Episode 17: Expanding Before You're Ready, With Yogurt-Maker Noosa 18:20
Episode 16: Dollar Shave Club for Couches Shows Upside in Asking "Why Are Things Sold The Way They Are?" 17:18
Episode 15: When You Try Making "Something For Everyone," You Attract Nobody 18:09
Episode 14: From A Garage To Its Own Warehouse, How Boxed Grew Fast 15:29
Episode 13: How This Dating App Company Spiked User Engagement 20:40
Episode 12: The Power of Simple and How HelloFresh Increased Customer Retention 13:55
Episode 11: How He Convinced 300,000 People To Work With Him, From Malaysia 14:30
Episode 10: What To Do When Your Solution Is Actually Creating More Problems 16:02

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