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Starting an Arts & Crafts Business

Think all you need to know is how to knit or paint? Not quite. If you want to start a serious crafts business, you'll have to focus on the business <I>and</I> the craft.

This story appears in the April 2002 issue of

It's a common fantasy, and why shouldn't it be? Itsounds amazing: Instead of forcing your crafting time into nookshere and there--after dinner, before the kids wake up, on theweekends--you'll start a business so you eat, sleep, breatheand, most important, live off your hobby.

But such is life that nothing is as easy as it seems. You mayhave the skills to create wonderful handiwork, but starting asuccessful crafts business calls for much more than that."[There's] a separation [between] those who are craftingfor fun and extra money and those who start out with the idea,'I intend to make money from this, so I'm going to do itright,'" says Barbara Brabec, a homebased business expert andauthor of Make It Profitable! "And I'vealways said in all my books that the people who succeed are thosewho have a financial reason to do so."

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