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The Easiest Way to Raise Money

It's simple: Don't spend it. Here are 10 ways entrepreneurs waste their hard-earned capital.

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This story appears in the July 2010 issue of Entrepreneur. Subscribe »

If entrepreneurs could recover all the time and money they waste, our GNP would soar. I can't prove that scientifically--researching the topic would be, well, a waste of time and money--but I've seen it often enough, in , on income statements (including my own), during bankruptcy proceedings and just looking around.

To win the startup game, you need to be a miser with your money. You need to spend it on things that will make you a success, not on what will simply make you feel or look like one. You need to pander to what your customers need, not to what you need.

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