About Page
Your Website's 'About' Page Only Needs These 5 Things
Stop going on about your life story and talk about how your business helps others.
5 Places to Use Storytelling in Your Marketing to Drive Sales
Humans are wired for story. The customers you attract that way bring their trust and loyalty, causing you to live happily every after.
Does Your Bio Tell a Story From the Heart?
In our age, your personal story as a founder is integral to your brand's identity. Put that narrative to work connecting with clients at the emotional level, through revelation, not manipulation.
Craft an Effective 'About' Page in 3 Simple Steps
This page, which introduces you and your product to website visitors, can bring in new customers to your business if done well.
10 Tips to Craft a Sizzling Ecommerce 'About Us' Page
People want to buy from companies they trust. Here's how you can tell your honest story and show why you stand head and shoulders above the competition.
It's Time to Beef Up Your 'About' Page
Here are five easy tips to improve one of your site's most visited sections.