Business News
‘Join Us to Literally Sleep’: This Job Wants to Pay You to Nap
A new job opening at Casper includes napping and more napping.
Casper
Building a Business
How Casper Dealt With Selling Out of Its Only Product in One Day
Neil Parikh, co-founder of mattress startup Casper, says that the company sold out of inventory immediately after launching. To solve this issue, the team had to get creative.
By Grace Reader
Thought Leaders
Behind a $100 Million Mattress Startup, Casper Co-Founder Shares Advice on Finding Success as an Entrepreneur
For our series '20 Questions' Jeff Chapin of mattress startup Casper dishes on the strange book that changed his outlook on life, his simple trick to staying on task and what his worst boss taught him about life.
Business Ideas
How This Mattress Company Got the Attention of New York Jet Eric Decker
This is what happens when a direct-to-consumer luxury mattress maker and celebrity backers get into bed together.
Entrepreneurs
Mattress Startup Casper Is Bringing Its One-Model-Fits-All Approach to Pillows and Sheets
'Today, Casper has moved from being a mattress company to building its own sleep environment,' the company's chief creative officer said.
By Geoff Weiss
Building a Business
Sleep Startup Casper Is Reimagining Labor Day Mattress Sales With This Ingenious PR Ploy
Ahoy, mattress shoppers!
By Geoff Weiss
Building a Business
Look Out, Casper: Another Mattress Startup Is Joining the $15 Billion Pillow Fight
Online mattress company Helix Sleep has sprung onto the scene, offering customizable mattresses.
Thought Leaders
Can This Mattress Startup Wake Up a Sleepy Market?
Casper raised $13.1 Million in Series A funding last week. We explain what this unique startup needs to do to battle sleeping giants like Simmons, Serta and Sealy.
By Neil Parmar