Connecting with Customers: Page 8

Marketing

Forget Networking. How to Be a Connector

It's critical to hone your "connector" skills -- that is, your ability to make new friends and acquaintances. Here's how.

By Alina Tugend
Marketing

How to Make a Personal Connection with Customers

Seven ways to build relationships with prospects that lead to more sales.

Growing a Business

How to Stage a Small-Business Comeback

Three turnaround strategies to survive, and thrive, beyond the recession.