Marketing
From Bedtime to the Boardroom: Why Storytelling Matters in Business
These innovators are connecting with consumers, colleagues and investors on an emotional level.
Alina Tugend
SecondAct contributor Alina Tugend writes the award-winning ShortCuts column for The New York Times and published her first book,Better by Mistake, in 2011.
Want to write for Entrepreneur too?
Apply to join Entrepreneur Leadership network.
More From Alina Tugend
Marketing
Forget Networking. How to Be a Connector
It's critical to hone your "connector" skills -- that is, your ability to make new friends and acquaintances. Here's how.
