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Positive Publicity Boosts Your Startup's Chance for Success
Investors, customers, even employees become enthusiastic when your company garners visibility in the media. And it doesn't take an expensive PR firm to get it, either.
How LaurDIY Went From Dorm Room Blogger to YouTube Star With 8.4 Million Subscribers
YouTube's queen of crafty tutorials, who has recently launched products at Target, Amazon and other major retailers, connects with fans by sharing intimate details of her personal life.
Are Your PR Efforts Falling Flat? Here's How to Fix It
A solid checklist for managing your own public relations campaign will include setting clear goals, pitching the right reporter and so much more.
This Designer's Instagram Savvy Led to Partnerships With Microsoft and Target
Joy Cho discusses her tricks for Instagram success and bringing happiness to your followers every day.
Building a Car or Fixing a House? These YouTubers Can Help.
For DIYers who like to make their own furniture, one of the YouTube superstars of the so-called maker video scene is a 50-year-old master craftsman named Jimmy Diresta.
Why Did So Many Contractors Once Fear 'This Old House?'
Teaching potential clients how to do what you do is good marketing.
This Might be the Most Ridiculous Contraption Ever Constructed
A Swedish engineer soars high, then crashes his homemade flying chair thing.
4 DIY Marketing Tips for Empty-Wallet Entrepreneurs
You don't need to break the bank to generate leads online, use these cost effective social media tools.