Finding Clients

A good way to grow into a bigger company is for your well-heeled potential customers to think you're that big already.

An interesting anecdote about mattresses, client lists, and prospecting that can give you the insight you need to take your business to a whole new level.

Will you become Ahab, or thrive, when that great big, dreamed-of client comes calling?

That short description of what you do can put you at a competitive disadvantage. Here's a better approach.