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Google Analytics

Google Analytics

Get Proficient With Google Analytics and Improve Your Earning Potential

This two-day course will have recruiters banging down your door.

Best Ways to Use Data in Making Decisions

Bootstrapping a startup means making decisions on the fly from your gut, but there's a point where a company has to use data has to drive its calls.

Online Ads are Terrible. Here's How to Fix Them.

Target subscribers instead of snagging random visitors.

A Small-Business Guide to Google Analytics (Infographic)

Don't let the platform intimidate you -- let it help you.

The Definitive Guide to Instagram Analytics: So Much More Than Just a Pretty Picture

Use the photo-sharing platform to track your customers and viewers. Then compile the Instagram analytics your business needs. Here's how.

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Google Analytics is a website performance assessment tool powered by Google, which provides a cross-section of information used in advertising sales and marketing, including conversions, page traffic, traffic origin and social-media shares.