Guerilla Marketing

Go Guerrilla! 5 Unorthodox Ways to Market Your Brand

Most guerrilla marketing by nature is small in scale, but it's the shared links, laughs and likes that will make the campaign a big success.

Mike Trigg

· 5 min read

The 5 Basics of Guerilla Marketing

The scoop on guerilla marketing: what it is and how it can help you grow your business.

Joe Prusha

· 5 min read

A Small Smartphone Startup Is Going Guerilla to Get Some Big-Time Attention

You might not have heard of this company before. But that might soon change. It's using guerilla-style marketing to aggressively get the word out about its forthcoming Android-based smartphone.

Noah Kravitz

· 3 min read

Go Guerrilla: A DIY Guide to Product Launches

Find out how one social media whiz launched his own guerrilla campaign that catapulted his book to the No. 2 spot on Amazon.com's business list.

Barbara Findlay Schenck

· 4 min read

How to Bite Off a Chunk of the Zombie Economy

Zombie-related sales are a $5 billion market opportunity any entrepreneur can feast on. Here are a four ways you can reap some zombie-related profits -- and they're not just for Halloween, either.

Carol Tice

'Water Gun Marketing' at SXSW

Just when you thought SXSW lost its edge. Here's some guerrilla marketing for you.

Prentice Howe