ideation

Leadership

Don't Make These Ideation and Brainstorming Session Mistakes

How to not fall into the trap of thinking that a single brainstorming session will fix all your market and product woes, and other ideation pitfalls.

Thought Leaders

How to Find and Refine Valuable Ideas for Your Organization

Instead of moving forward with every idea, learn to identify the best opportunities through careful evaluation.

Starting a Business

Tackling Ideation in the Startup Realm is Easily Done (When Done Right)

Develop the ability to identify areas that are ripe for disruption.

Entrepreneurs

Myths vs. Reality of Entrepreneurship

Failure always exists as a variable quotient but no statistical number can ever guarantee a success rate

Starting a Business

How to Embody Google's Free Marketplace of Ideas

How do you ensure that your company keeps innovating and pushing boundaries? Organisations like Google believe in a free marketplace of ideas where the most innovative projects flourish through a kind of natural selection.

Starting a Business

How Setting up a Start-up is Like Giving Birth to a Baby

To prepare for the welcoming of your own creation, crafting a business plan draws parallel with the checklists parents prepare to welcome their newborn

Marketing

How To Create Impactful Content For Brand Marketing

Recent Harvard report suggests that cost of consumer attention has increased seven to nine folds in the past two decades

News and Trends

Providing an Ecosystem for Ideation

A people's person is what Kharge can be called, as he approaches the start-ups by asking for updates just like a regular venture capitalist or fund.