Media Interview

Rudy Giuliani's Master Course in How Not to do Marketing

Marketing

Rudy Giuliani's Master Course in How Not to do Marketing

The gaffe-filled media whirlwind of the former New York mayor and federal prosecutor is a case study in how not to represent your client.

Gregg Schwartz | 5 min read

				
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Steer Clear of These Tricks Journalists Use to Loosen Your Lips

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Steer Clear of These Tricks Journalists Use to Loosen Your Lips

Be savvy in your interactions with reporters. Your reputation is at state.

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