Media Interview

Marketing

Rudy Giuliani's Master Course in How Not to do Marketing

The gaffe-filled media whirlwind of the former New York mayor and federal prosecutor is a case study in how not to represent your client.

Gregg Schwartz | 5 min read

				
Learn to Stop Saying 'Um' and 'Ah' Before the Media Comes CallingIt's natural, we all do it -- insert little placeholder words to buy time to finish forming a sentence -- but media time is precious for increasing your company's visibility. Train yourself to become a good interview.

				Sharon Bolt
			
					|			6 min read
			
10 Credible Ways to Show the Media You're an Expert Worth InterviewingYou don't have to know more than anybody else in the world, just more than the reporter and the audience.

				Sharon Bolt
			
					|			6 min read
			
How to Be the Entrepreneur Reporters Call FirstYou can't buy publicity as valuable as a favorable media interview. Make it easy for reporters and they'll call you again.

				Jennifer Jager
			
					|			3 min read
			
10 Reasons Why You Probably Don't Want to Speak to the News Media It's wonderfully flattering when a reporter calls asking for an interview. More often than not, that's the end of the good part.

				Tor Constantino
			
					|			6 min read