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No B.S. Marketing to the Affluent

Marketing

Using the 7 Pillars of Authority Marketing to Conquer the Affluent Market

If you're selling to affluent customers, who you are is much more important than what you do. Find out how to become an authority, celebrity or expert to attract the right market.

10 Easy Steps for Making Social Media a Key Part of Marketing to Affluent Prospects

Follow these quick tips, and you'll soon be honing in on the affluent prospects you've been seeking.

The 3 Types of Freedom Affluent Shoppers Are Craving

By tapping into a rich person's need to give up some control in order to eliminate stress, you can make your target market happy and improve sales. Find out how.

Making Loyal Customers Out of Self-Made Millionaires

When people have gone from poor to rich, their purchasing decisions follow some key rules. Find out what they are, and how you can follow those rules to sell to the self-affluent.

Insightful Tips for Thoughtfully Marketing to LGBTQ Customers

With the LGBTQ community becoming more mainstream throughout the U.S., these facts about the market will help you attract its affluent members.

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The 21st Century Affluent Woman and Her Marketing Needs

Today's affluent women are much different than they were in the 20th century. Get the skinny on this changing target market.
Marketing

6 Key Things to Know Before You Begin Marketing to the Ultra Rich

If the richest of the rich are your target market, here's what you need to know about them to craft the most effective marketing messages.