Panda

News and Articles About Panda

How to Find, Repair and Prevent 'Link Rot'
Building Your Online Presence

How to Find, Repair and Prevent 'Link Rot'

Hyperlinks that go nowhere will cause your readers to go somewhere, all right. Away from your site.
Eric Siu
Google's Latest Search Update is a Reminder to Focus on Quality
Marketing Bootcamp

Google's Latest Search Update is a Reminder to Focus on Quality

The search giant recently rolled out a new version of Panda, which routes out spam and websites stuffed with keywords.
Jonathan Long
A Look at Google's 200 Search Ranking Factors (Infographic)
Marketing Bootcamp

A Look at Google's 200 Search Ranking Factors (Infographic)

An in-depth breakdown of what can affect your site's SEO.
Eric Siu
Predictions: What Business Owners Should Expect From Google and SEO in 2013
Marketing Bootcamp

Predictions: What Business Owners Should Expect From Google and SEO in 2013

From new algorithm changes to securing the right kinds of backlinks, some insight on the year ahead.
AJ Kumar
What Google's Panda and Penguin Updates Mean for the Future of SEO
Marketing Bootcamp

What Google's Panda and Penguin Updates Mean for the Future of SEO

Three predictions for how search optimization might look in the months ahead.
AJ Kumar
New Google Search Update Could Spell More Trouble for Business Websites
Marketing Bootcamp

New Google Search Update Could Spell More Trouble for Business Websites

Change to search results puts priority on 'fresher,' more recent web content.
Jason Fell
Google's Panda Puts Content Farms Out to Pasture
Marketing Bootcamp

Google's Panda Puts Content Farms Out to Pasture

See why Google's latest search algorithm, Panda, rewards original content.
Mikal E. Belicove