Pitching Your Business to Media

Marketing

5 Creative Ways to Earn Media Coverage Even When You Don't Have News

Positive, ongoing media coverage is more than just good brand awareness — but most organizations don't have news to share all the time. Marketing and PR teams need to get creative to keep that media coverage coming. Here are a few ideas.

Marketing

Reporters Often Come Around to Pitches — But Only If You Stay Top of Mind. Here's How to Do It.

Sometimes even the best media pitches fail due to poor timing. Here's what you can do when this happens to you.