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More Posts on Sales Prospects
Is your target market too niche?
You turn prospects into customers by talking with them, so get on the phone.
It's less about you and more about them.
Getting sidetracked may actually help you.
Patience is the key to connecting with distracted consumers reluctant to receive yet another sales pitch.
Sales is always about solving a problem or satisfying a desire, but sometimes your customer just isn't in a hurry.
Diplomatically helping people see the usefulness of your product when they don't, and gracefully conceding when they genuinely don't need it, are cornerstones of long-term success.
Instead of following the common haphazard approach to landing customers, think of every outreach effort as part of a larger initiative.
Reach out to the hearts, minds and wallets of your audience by approaching prospects and buyers appropriately with just the right touch.