When Good Sales Promotions Go Bad
Phil La Duke
4 min read
News and Articles About Sales Strategy
Should You Offer Your Product or Services for Free?
Are samples and freemiums a good growth strategy for your business?
The Key to Providing Superior Buying Experiences
Wait for it. Wait for it. Now, you've got it. That's right: Patience is what separates the best sellers from all the rest sellers.
'A' Player Sales Tips: 5 Things Successful Sellers Do
The way you speak, how you feel and how you make others feel it's all part of the learning process you need to embrace.
4 Things Every Entrepreneur Should Focus on That Crucial First Year
Some advice for how to start: Spend 70 percent of your time on sales.
Customer Relationship Management
4 Ways Entrepreneurs Are Getting Customer Relationship Management All Wrong
The focus shouldn't be on improving CRM technology. It should be on revolutionizing the sales force's ability to use the data it provides.
'Helpfulness' May Have a Delayed ROI, But Hang in There Anyway
You'll find that building consumer trust is worth its weight in gold, or, um, dollars.
3 Reasons Why You Should Manage Sales Activity Instead of Pipeline
Accurate activity data will allow both you and management to have a true understanding of what's going on in the business and whether pipelines are achievable.
Life After the Death of Sales: What the Next 5 Years Will Look Like
Excel spreadsheets replacing salespeople? More specialized sales roles? Better get ready.
This Strategy, Used by the Red Sox, Can Elevate You Above the Competition
What can you do to avoid the trap of a price war? One simple thing: hit the road and gather customer feedback.
Not Top Dog? 4 Ways to Project a Bigger Brand
Tech expert Prerna Gupta shares her tips on how to compete with bigger competitors.
5 Recession-Era Recovery Strategies for Young Entrepreneurs
The recession may be over, but the lessons learned from that dark period will be hard to forget.
Starting a Business
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