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Social Selling

Why Does Multi-Level Marketing See Millennials as Easy Pickings?
Millennials

Why Does Multi-Level Marketing See Millennials as Easy Pickings?

Maybe young workers being trolled by get-rich-quick schemers has something to do with the transformation of the US entry-level job into a benefit-free, full-time, unpaid internship on a 'parent grant.'
Phil La Duke | 9 min read
4 Simple Strategies for Influencing the Affluent
Marketing

4 Simple Strategies for Influencing the Affluent

Stacey Alcorn | 4 min read
The Top Software-Sales Tools That Drive Results
Sales

The Top Software-Sales Tools That Drive Results

Jeffrey Fotta | 5 min read
The 5 Basics Tools You Need to be a Top Seller
Sales

The 5 Basics Tools You Need to be a Top Seller

Trish Sparks | 4 min read
4 Ways to Use Social Media to Sell Your Products
Ask the Expert

4 Ways to Use Social Media to Sell Your Products

Steve Fusco | 5 min read

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Socially Responsible Small Businesses Often Grow Very Large
Corporate Social Responsibility

Socially Responsible Small Businesses Often Grow Very Large

Doing more than the minimum for workers and the environment has paid off handsomely for many well-known businesses.
Fran Hawthorne | 5 min read
Why the Future of New Business Is Social Selling
Social Selling

Why the Future of New Business Is Social Selling

Social selling is happening now. Here are three steps to help you leverage the power of this strategy.
Monica Zent | 4 min read
6 Steps to Launching Your Social Sales Campaign on LinkedIn (Infographic)
Sales

6 Steps to Launching Your Social Sales Campaign on LinkedIn (Infographic)

Selling via social media cuts down on dreaded cold calls and drives up sales. Here's how to get started fast.
Kim Lachance Shandrow | 2 min read
Apple's First Social-Media Guru on the No. 1 Way to Market Your Brand
Social Media

Apple's First Social-Media Guru on the No. 1 Way to Market Your Brand

Peter Friedman ran social media for Apple before it was even called social media. Here's his top social-media secret for building buzz around your brand.
Kim Lachance Shandrow | 3 min read
The 10 Essential Tips for B2B Marketing Success in a Digital Economy
Marketing Strategies

The 10 Essential Tips for B2B Marketing Success in a Digital Economy

In the age of digital selling, here is how small B2B-focused businesses can get back into the discussion with customers.
Daniel Newman | 6 min read
This Is the Secret to Improved Social Selling
Social Selling

This Is the Secret to Improved Social Selling

As content has become the currency of the modern sales professional, there's a content format that's proving incredibly valuable for those who want to stand out.
Michael Litt | 5 min read
LinkedIn's Updated Sales Navigator Looks to Take the Cold Out of Cold Calling
Linkedin

LinkedIn's Updated Sales Navigator Looks to Take the Cold Out of Cold Calling

The professional-networking giant just rolled out its overhauled standalone 'social sales' offering, which it's couching as a kinder, gentler approach to sales.
Kim Lachance Shandrow | 3 min read
Why Facebook's Friends May Fade
Marketing

Why Facebook's Friends May Fade

While its customer satisfaction score jumped by 3 percent in 2011, Facebook continues to disappoint the masses.
Mikal E. Belicove