Strategic Partnerships

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Why These Founders Gave Their Suppliers and Manufacturers a Piece of the Company

Finding (and affording) a great partner as a young startup can be challenging, so these entrepreneurs proposed a more permanent relationship -- and their businesses are thriving.

Jason Feifer and Stephanie Schomer

· 4 min read

Fitbit and Adidas Know Something That Venture Capital Doesn't

Your startup might accelerate growth by forming a strategic partnership with established businesses -- not just VCs.

Dan Lauer

· 6 min read

How to Be More to Your Vendors Than Just Another Customer

Start viewing your vendors as partners and you can both benefit.

Leslie Vickrey

· 6 min read

Partner Programs Turn Competitors Into Collaborators

Strategic cooperation could be the key to activate your business growth while improving your overall industry.

Gene Hammett

· 5 min read

Keith Krach

· 5 min read

How Lyft Goes Beyond Picking Up Drunk People From Bars by Giving Patients Rides to the Doctor's

Lyft saw an unmet need and partnered with transportation coordinators to make sure people could consistently get the care they needed.

Lydia Belanger

· 7 min read

Maciej Kranz

· 8 min read

When It Comes to Corporate Partnerships, Remember These 5 Relationship Tricks

A healthy partnership is hard work, but it can also be hugely rewarding. The same is true for startup-corporate pairings.

Thomas Kicker

· 6 min read

How to Know When You Should Partner With a Nonprofit

Ask yourself the right questions about whether now's the time to partner with a nonprofit. Then, team up and go save the world.

Kevin Xu

· 6 min read

4 Strategies to Build a Stronger Brand Through Philanthropy

A philanthropic plan can help charities accomplish their missions while growing your company and your brand.

Ryan Brennell

· 5 min read

Get Real About Your Business and Avoid Reality-Show-Makeover Syndrome

Work with a trusted advisor to develop a strategic forecast, and you won't need 15 minutes of fame to rescue your business.

Sabrina Parsons

· 6 min read