Digital marketing can be compared to surgery done using a scalpel while traditional marketing techniques can be compared to doing the same using a crude shove
Here's why it's important to get people chatting about your brand.
Proliferating digital comms platforms have made 'inside sales,' or remote sales, the prime mover in B2B and tech sales. Whatever your company's sector, it's expected to eclipse traditional sales by 2020.
The holidays are closing in quickly. Are you ready for them?
Customer delight is aimed at focusing solely on customer feedback and experience
Experiential marketing requires a great deal of human effort to come up with a system that will leave an imprint on an individual's memory
The 2017 Accenture Digital Consumer survey reveals that television viewership in India has plummeted by 78 per cent in the past one year.
Today many fear that it's the processed food itself that's making us unhealthy
With social media and the internet, sometimes we forget the effectiveness of traditional marketing methods.
With this massive market of consumers, your traditional 500-word brochure may be a much better marketing tactic than a 140-character Tweet.
All types of marketing have the same function: to garner attention.
Actually, you don't have to change the world, you just have to improve it for your customers.