Young Arab leaders

Growth Strategies

How Dubai's Lockdown Affected User And Search Behavior On The Internet

Looking at the shift in the days and times that people are browsing the internet, this could help one decide on the best times to run digital advertising campaigns or publish social media posts.

Growth Strategies

From Consumer To Creator: Three Reasons Why Now Is The Best Time To Double Down On Your Video Marketing Plan

2020 has now made video creation a necessity. It is no longer a nice-to-have, but a must-have, and now is the time to double down on it.

News and Trends

"The UAE Has Come Of Age In Terms Of Tech Prowess" - Muna Al Gurg, The Only Emirati Investor In Careem, On The Company's Acquisition By Uber

As the only individual Emirati shareholder in Careem, Al Gurg, who's the Director of Retail at Easa Al Gurg Group, has been hailed for her role in enabling the creation of the Middle East's biggest ever tech success story.