Anthony Kennada

Anthony Kennada

VP Marketing, Gainsight

Anthony Kennada is VP Marketing at Gainsight, building and leading the Customer Success Management industry. He is passionate about creating new market categories, scaling thought leadership programs, and (obviously) customer-centric marketing. Prior companies include Box, LiveOffice, and Symantec.

2 Recent Stories

 5 Strategies for Driving Sales With Thought Leadership
Marketing

5 Strategies for Driving Sales With Thought Leadership

Thought leadership is hard to define but customers recognize it when they see it.
3 Things You Might be Doing Wrong if Your Tech Conference Flopped
Marketing

3 Things You Might be Doing Wrong if Your Tech Conference Flopped

Your company tech conference will be an invaluable marketing opportunity blown if selling is all you plan to do.