Guy Kawasaki

Guy Kawasaki is the co-founder of Alltop, a managing director at VC firm Garage Technology Ventures, former chief evangelist for Apple Inc. and author of eight books--most recently The Art of the Start. Visit his company's site, alltop.com.

30 Recent Stories

Getting Started on Google +
Online Marketing

Getting Started on Google +

A step-by-step guide to creating a presence on the fast-growing social network of 250 million users, from the former chief evangelist for Apple.
Guy Kawasaki: How to Enchant Your Employees
Managing Employees

Guy Kawasaki: How to Enchant Your Employees

The celebrated business author says business owners could take a page from Mike Rowe of TV's 'Dirty Jobs.'
Guy Kawasaki on Gaining Customer Trust
Tips from Experts

Guy Kawasaki on Gaining Customer Trust

The venture capitalist and business author shares tips on customer service.
Guy Kawasaki: To Win at Social Media, 'Plant Many Seeds'
Online Marketing

Guy Kawasaki: To Win at Social Media, 'Plant Many Seeds'

The marketing guru says successful marketing today is about wowing 'LonelyBoy15,' not media giants.
Insights: How to Dress to Impress
Branding

Insights: How to Dress to Impress

Author and speaker Guy Kawasaki on what to wear to make a good first impression in business.
Online Marketing

Website Marketing Turnoffs

13 things not to do when adapting your product to an online model.
Money

10 Tips for Successful Bootstrapping

Getting venture capital should not be the end all source of financing. The key to success is bootstrapping.
Marketing How-To Guides

Create a Twitter Following

There are implications beyond vanity to having a large Twitter fan base.
Money

Top 9 Lies of Venture Capitalists

Guy Kawasaki offers a look at the meanings behind what VCs say.
Entrepreneur Magazine

Solutions to 4 Lost-Startup Problems

The honeymoon is easy. Once it's over, you have to meet problems head on.
Management & Operations

Solutions to 4 Lost-Startup Problems

The honeymoon is easy. Once it's over, you have to meet problems head on.
Business Management How-To Guides

Lessons in Recruiting

How to get the best people on your team--and keep them there.
Legal Center

16 Lies of Lawyers

Listen for these all-too-common phrases--and then take them for what they really mean.
Public Speaking

11 Public-Speaking Pointers

A successful speech should always end with a standing ovation--here's how to get yours.
Entrepreneur Magazine

Make It Known

If you've got a great product, a great brand will follow--if you're sending the right message.
Entrepreneur Magazine

Nursing a Cut

Laying off employees is never easy. Here are 11 tips to make it less painful for everyone.
Entrepreneur Magazine

Painting the Picture

Creating buzz for your business means having a great product. Creating that great product, however, is an art.
Entrepreneur Magazine

Mind Your Manners

To take advantage of free buzz from bloggers, make sure to follow the code of conduct.
Entrepreneur Magazine

Rule of Thumb

Make sure your message is loud and clear by following the 10/20/30 rule of Powerpoint.
Entrepreneur Magazine

Tying the Knot

Partnering is an art, so make sure everyone sees eye to eye with these 8 tips.
Entrepreneur Magazine

Model Citizen

Here are 5 ways to be not just a better entrepreneur, but also a better person.
Entrepreneur Magazine

Get Your Company Blog On

Your company's blog could be one of your strongest marketing tools--so get talking.
Entrepreneur Magazine

Garnering Angels

Sure, you may have ventured for VC, but raising angel capital takes a different kind of skill.

Garnering Angels

Sure, you may have ventured for VC, but raising angel capital takes a different kind of skill.
Entrepreneur Magazine

Mind Games

When your competitors try to rile you up, sanity is the best policy.
Marketing Ideas

8 Ways to 'Bring It'

Drive your competitors crazy while driving your company to success.
Entrepreneur Magazine

Get in Good

If you don't schmooze, you lose--so take these steps to set yourself up for success.
Entrepreneur Magazine

The Art of Execution

Defining your goals is only half the battle; here's how to get them accomplished.
Entrepreneur Magazine

At Their Service

Your company is nothing without customers. Make sure you play nice by following these steps.
Entrepreneur Magazine

Yoo-hoo! Over here.

If you want to get a VC's attention, you need to make a stronger statement than that. Here's how.

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