Founder of Clevertech
Kuty Shalev is the founder of Clevertech
, a New York City-based firm that designs, develops and deploys strategic software for businesses that want to transform themselves using the power of the web.
When facing a technological crossroad, you must ensure you're targeting platforms that best serve your product and your audience.
Balance functionality and design or risk drowning in the crowded marketplace.
Starting a Business
To see if there is any future for a new business, focus only on the essentials and develop a minimum viable product.
Growing a Business
As your business grows, it will begin to take on a life of its own and will require less hand holding from you. Here is how to 'parent' your company, as it matures.
Are you constantly checking your Facebook, Twitter and Instagram page? Do you obsess over comments? Are you looking at emails in bed? Then you may need a tech detox.