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Mark Siebert is the CEO of the
, a franchise consulting firm that has worked with 98 of the nation's top 200 franchisors. He can be reached at 708-957-2300 or at
Is Franchising the Best Option?
A growing company looking to bulk up its distribution channels has other options besides franchising. Here's a list.
Would a Franchisor Make a Good President?
GOP candidates Mitt Romney and Herman Cain both have franchise-industry experience. Columnist Mark Siebert looks at what a franchisor could bring to the White House.
Is My Business Ready to Franchise?
If you're looking to expand, franchising can be ideal -- as long as you've got these six basics covered.
How Your Franchisees Can Be Your Best Sales People
If your system is performing, your best marketing reps are your franchisees.
How to 'Reverse Engineer' Franchise Success
If you're planning to start a franchise with the aim of selling it one day, you'll need to plan ahead with your end goal in mind. Here's advice that can help get you started.
Want to Be the Next Subway? Avoid These Costly Franchisor Mistakes
This advice may save owners looking to franchise their businesses some money and headaches.
How to Franchise Your Business
Is franchising the right expansion strategy for you? We'll help you ask the right questions--and find the answers.
The Dangers of Do-It-Yourself Franchising
If you want your program to succeed, you'll need some outside help.
The Quality-Control Myth
Use motivated and committed management to maintain the value of your franchise system.
Franchisors: Litigation Risk Can be Minimized
Avoiding a legal visit from a franchisee attorney begins with a solid contract foundation.
Know The Present Value of a Franchise
A new paradigm for decision making helps franchisors see short-term expenses for their long-term worth.
A Bad Economy May Benefit Franchises
Learn what drives franchise sales, even in a slowing economy.
Why Do Franchisors Fail?
Keeping your concept, capital and management in check will keep your new franchise from going bankrupt.
How Strong Is Your Franchise's Quality Control?
You can pump it up by installing a Learning Management System.
Outsourcing Your Franchise Sales
This trend can save you time, but consider all your options first.
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