Franchise Consultant for Start-Up and Established Franchisors
Mark Siebert is the CEO of the
, a franchise consulting organization since 1998. He is an expert in evaluating company franchisability, structuring franchise offerings, and developing franchise programs domestically and internationally. Siebert has personally assisted more than 30 Fortune 2000 companies and more that 500 startup franchisors. His book
Franchise Your Business : The Guide to Employing the Greatest Growth Strategy Ever
(Entrepreneur 2016) is now available for pre-order at all book retailers.
A growing company looking to bulk up its distribution channels has other options besides franchising. Here's a list.
GOP candidates Mitt Romney and Herman Cain both have franchise-industry experience. Columnist Mark Siebert looks at what a franchisor could bring to the White House.
If you're looking to expand, franchising can be ideal -- as long as you've got these six basics covered.
If your system is performing, your best marketing reps are your franchisees.
If you're planning to start a franchise with the aim of selling it one day, you'll need to plan ahead with your end goal in mind. Here's advice that can help get you started.
This advice may save owners looking to franchise their businesses some money and headaches.
Is franchising the right expansion strategy for you? We'll help you ask the right questions--and find the answers.
If you want your program to succeed, you'll need some outside help.
Use motivated and committed management to maintain the value of your franchise system.
Avoiding a legal visit from a franchisee attorney begins with a solid contract foundation.
A new paradigm for decision making helps franchisors see short-term expenses for their long-term worth.
Learn what drives franchise sales, even in a slowing economy.
Keeping your concept, capital and management in check will keep your new franchise from going bankrupt.
You can pump it up by installing a Learning Management System.
This trend can save you time, but consider all your options first.
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© 2015 Entrepreneur Media, Inc.