Martin Zwilling

Martin Zwilling

Veteran startup mentor, executive, blogger, author, tech professional, and Angel investor.

Martin Zwilling is the founder and CEO of Startup Professionals, a company that provides products and services to startup founders and small business owners. The author of Do You Have What It Takes to Be an Entrepreneur? and Attracting an Angel, he writes a daily blog for entrepreneurs and dispenses advice on the subject of startups.

30 Recent Stories

You Don’t Need Disruptive Technology to Be a Success, Iteration Works Too
Starting a Business

You Don’t Need Disruptive Technology to Be a Success, Iteration Works Too

It can be tough selling a whole new concept, so consider following the lead of another company and making improvements.
The Hard Truth About How Much Your Invention is Really Worth
Money

The Hard Truth About How Much Your Invention is Really Worth

Investors don't want to invest in a product, they want to invest in a business. Here are seven reality checks to apply.
Who Is the Right Investor for You? That Depends on Where You Are Now.
Money

Who Is the Right Investor for You? That Depends on Where You Are Now.

There are five stages of new ventures. Each one will determine who you should seek funding from.
The 7 Critical Success Factors for a Services Business
Grow Your Business

The 7 Critical Success Factors for a Services Business

Unlike with products, whether your business thrives depends almost entirely on you and your skills.
The Make-It-Yourself Movement Is a New Mecca for Entrepreneurs
Technology

The Make-It-Yourself Movement Is a New Mecca for Entrepreneurs

Along with reductions in cost to developing prototypes, these DIYers may also spur creative new ideas.
Win-Win: Strategically Partner With Your Top Competitors
Grow Your Business

Win-Win: Strategically Partner With Your Top Competitors

There are instances when you should make friends with the "enemy" to create the best situation for both companies.
IP Uh Oh? Is Your Startup Really Ready to Go Public?
Grow Your Business

IP Uh Oh? Is Your Startup Really Ready to Go Public?

There are 7 big challenges you should be aware of before you attempt to take this major step.
The Correct Answers to 'How Will You Use My Money?'
Money

The Correct Answers to 'How Will You Use My Money?'

Investors need to be assured your business is in good shape. It also helps to not proclaim your desire for a new car.
Don't Let These 7 Excuses Sink Your Startup
The 'Treps

Don't Let These 7 Excuses Sink Your Startup

Rather than quitting, look for alternatives: pivot the business model or merge with new partners for support.
The New Rules of Lead Generation Resemble the Old Rules, Somewhat
Marketing

The New Rules of Lead Generation Resemble the Old Rules, Somewhat

Along with availing yourself of the power of the web using search engines and social media, tap email, direct mail and trade shows -- not to mention cold calling. Peruse these seven strategies.
The 7 New Business Facts Of Life For Entrepreneurs
Startup Basics

The 7 New Business Facts Of Life For Entrepreneurs

From environmental degradation to societal upheaval, our world is continually challenging businesses to innovate. Knowing how to overcome these obstacles will determine if you succeed or fail as an en
10 Reasons Not to Write a Business Plan
Your Business Plan

10 Reasons Not to Write a Business Plan

Writing a business plan isn't for everyone. Here are ten strategies you might be better off trying first.
10 Qualities Every Leader of The Future Needs to Have
Leadership

10 Qualities Every Leader of The Future Needs to Have

Aggressive, result-driven leaders have long been considered the best entrepreneurs. But collaboration and communication are proving to be far more valuable these days.
10 Myths About Creativity You Need to Stop Believing Now
Business Ideas

10 Myths About Creativity You Need to Stop Believing Now

There's no such thing as a 'eureka' moment. Creativity isn't in your blood. Most great ideas aren't original. Here are 10 lies about creativity you've believe for too long.
10 Ways to Promote Yourself to Entrepreneurial Success
Marketing Basics

10 Ways to Promote Yourself to Entrepreneurial Success

It's not enough if you think you're special. Others should think you are too.
Do You Have the Moxie to Be a Parallel Entrepreneur?
Startup Basics

Do You Have the Moxie to Be a Parallel Entrepreneur?

Forget serial entrepreneurship, founders who start up more than one company at a time are all the rage these days. See if you're cut out for the multi-business hustle.
Why Entrepreneurs Must Harness the Power of Frequency
Productivity

Why Entrepreneurs Must Harness the Power of Frequency

As the saying goes, "practice makes perfect." Here's a strong case for it.
8 Keys to Award Winning Startup Customer Service
Marketing Basics

8 Keys to Award Winning Startup Customer Service

It's a mistake to only consider customer service as an afterthought. Here are the keys to creating a world-class response system at your startup.
Business Management

10 Cash-Flow Surprises That Could Kill Your Startup

Even if your company is profitable, you could still run out of that oh-so-important business lifeblood: cash. Here are some common capital issues to avoid.
Business Ideas

A Case for Exploring Alternative Capitalism Models

While not a love story, capitalism is certainly epic. Here's a look at what other forms have emerged in recent years.
Young Entrepreneurs

Do We Really Need an Alternative Form of Capitalism?

While not a love story, capitalism is certainly epic.
9 Leadership Traits of Successful Entrepreneurs
Business Management

9 Leadership Traits of Successful Entrepreneurs

The most successful leaders know what they're good at and exploit it to the reach their fullest potential. Here's how to identify and reveal your hidden potential.
Startup Survival 101: It's All About Relationships That Work
Startup Basics

Startup Survival 101: It's All About Relationships That Work

In designing a healthy, efficient workplace, your employees have more power than you think.
How Much Traction Is Enough for Investors?
Venture and Angel Investors

How Much Traction Is Enough for Investors?

Besides the famed "hockey stick" adoption rate, here are a few ideas for showing investors why they should pay attention to your startup.
What Type of Entrepreneur Are You?
Starting a Business

What Type of Entrepreneur Are You?

When starting up, it helps to know your strengths. Here's how to parse them out.
Can Start-Up Incubators Really Help You?
Startup Basics

Can Start-Up Incubators Really Help You?

The news is filled with success stories from incubator-backed startups, but can these programs really help your startup? We weigh the positives and consider the negatives.
Conscious Capitalism: The End of Business as Usual?
Business Ideas

Conscious Capitalism: The End of Business as Usual?

For young entrepreneurs angling to make a difference, conscious capitalism may be for you. Here, we take a look at the concept and consider how to get started.
Managing Employees

Fearless and Fulfilled: 7 Steps to Finding Business Success and Happiness

Success and fulfillment shouldn't be mutually exclusive. Here's how to set yourself up for both from the start.
10 Top Reasons Why First-Time Entrepreneurs Fail
Startup Basics

10 Top Reasons Why First-Time Entrepreneurs Fail

You never want to make the same mistake twice, but isn't success sweeter when you don't make any? Here are some reasons why businesses fail and tips for how to avoid it.
7 Paybacks an Alma Mater Can Offer Young Entrepreneurs
Young Entrepreneurs

7 Paybacks an Alma Mater Can Offer Young Entrepreneurs

Think university resources are only for students? Here are some ideas for how to best utilize your old school -- even when you're no longer on campus.

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