Martin Zwilling

Martin Zwilling

Veteran startup mentor, executive, blogger, author, tech professional, and Angel investor.

Martin Zwilling is the founder and CEO of Startup Professionals, a company that provides products and services to startup founders and small business owners. The author of Do You Have What It Takes to Be an Entrepreneur? and Attracting an Angel, he writes a daily blog for entrepreneurs and dispenses advice on the subject of startups.

5 Questions to Ask About Your Financial Model to Add Real Value To Your Startup
Finance

5 Questions to Ask About Your Financial Model to Add Real Value To Your Startup

For maximum value with the least effort, focus on only the "what ifs" that are the highest priority in your mind for your own startup.
Will These 5 Models of Crowdfunding Replace Angel and VC Investors?
Crowdfunding

Will These 5 Models of Crowdfunding Replace Angel and VC Investors?

The crowdfunding term is used to encompass so many different concepts that everyone is confused.
8 Insights for Attracting Angel Investors
Angel Investors

8 Insights for Attracting Angel Investors

Once your business has some attraction, it's time to tell the angels what they need to hear to get you to the next level.
7 Steps for Establishing the Right Business Model
Startup Basics

7 Steps for Establishing the Right Business Model

Building a product may be the easy part of a startup. Don't forgot about the other, equally important half of the equation.
To Investors, Startups Without Business Plans Are Expensive Hobbies
Business Plans

To Investors, Startups Without Business Plans Are Expensive Hobbies

One of the quickest ways to kill your credibility and your startup is to offer a poorly written business plan, or none at all.
Non-Disclosures Can Protect Your Idea, or Destroy It
Business Ideas

Non-Disclosures Can Protect Your Idea, or Destroy It

Here are six considerations of when to sign an agreement with investors or other interested parties.
How Smart Startups Survive Investor Due Diligence
Investors

How Smart Startups Survive Investor Due Diligence

This mysterious and dreaded process can kill the whole deal.
10 Ways to Say 'No' That Won't Damage Business or Relationships
Growth Strategies

10 Ways to Say 'No' That Won't Damage Business or Relationships

A successful entrepreneur must be accountable for all commitments, and manage expectations to make this possible.
Startup Business Forecasts Are Not Black Magic, Just Smart Business
Business Plans

Startup Business Forecasts Are Not Black Magic, Just Smart Business

You need these projections to set internal goals and milestones, and to measure your progress toward reasonable success objectives.
Super Angels Answer the Prayers of Startups Starved for Funding
Angel Investors

Super Angels Answer the Prayers of Startups Starved for Funding

A new class of investor with the agility and vision that VCs seem to have lost are investing in hundreds of promising young companies.
10 Approaches to Handle the Burden of Leadership
Leadership

10 Approaches to Handle the Burden of Leadership

It takes effort and a special focus to lessen the burden and avoid the loneliness of being a founder or top executive.
10 Actions That Highlight You as a Leader
Leadership Qualities

10 Actions That Highlight You as a Leader

It's time to take a hard look in the mirror to see how many of these already show in your persona, and which need a bit more of your focus and learning.
7 Traits That Will Have You Run With VCs and Soar With Angels
Investors

7 Traits That Will Have You Run With VCs and Soar With Angels

Investors are people, and people are attracted to those that exude confidence and competence.
The 7 Attributes of People Who Get Things Done
Employees

The 7 Attributes of People Who Get Things Done

As a leader, you want these go-getters on your team. As an employee, you should aspire to be like them.
Early Adopters Are Great, But They Aren't Most Customers
Early Adopters

Early Adopters Are Great, But They Aren't Most Customers

This segment of the customer base is important for many reasons, but listening to them too much can lead to a slow death for your product.