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Melissa Campanelli

Melissa Campanelli is a technology writer in Brooklyn, New York, who has covered technology for Mobile Computing & Communications and Sales & Marketing Management magazines. You can reach her at mcampanelli@earthlink.net.

30 Recent Stories

Starting an Online Business in a Down Economy

As shoppers flock to their computers instead of driving to the mall, entrepreneurs with e-businesses can make a hefty sum.
September 22, 2008 in Selling Online

Scale It Down

Want your website to reach more people? Make it ready to move.
January 1, 2008 in Entrepreneur Magazine

The Gift of Hassle-Free Returns

Make returning gifts painless for your online customers with these tips.
December 18, 2007 in Building a Website

Make Your Mark

3 simple ways to make your online enterprise a standout.
September 1, 2007 in Entrepreneur Magazine

Luxury Goods Shine Online

As shoppers get bolder, it's the perfect time to sell the finer things online.
August 1, 2007 in Entrepreneur Magazine

Searchandising: The Solution in Sales

Show shoppers what they're missing in your search results.
August 1, 2007 in Entrepreneur Magazine

Poll Vaulting

Need a tool that will help you get a jump on market research and customer feedback? Look no further than online polls.
July 1, 2007 in Entrepreneur Magazine

Take It Outside

Free up your crucial resources by outsourcing fulfillment.
July 1, 2007 in Entrepreneur Magazine

Postage Cramp

How entrepreneurs are coping with the new postal rates.
July 1, 2007 in Entrepreneur Magazine

Build Your Own Website

Before worrying about design details, start by creating a site outline.
June 7, 2007 in Building a Website

All That Jazz

Spice up your customers' shopping experience with web tools that let you do just about anything, from one-click calling to webcasting.
June 1, 2007 in Entrepreneur Magazine

Seize the Day

Launching a deal-a-day site could be a boon to your business.
May 1, 2007 in Entrepreneur Magazine

Seeing Is Believing

Visual search engines make it simple for shoppers to find your products.
April 1, 2007 in Entrepreneur Magazine

The Right Stuff

Web design experts reveal their top 10 trademarks of stellar sites.
April 1, 2007 in Entrepreneur Magazine

Speed Up Your Site With AJAX

Does your site need a little sprucing up? See what AJAX can do.
March 1, 2007 in Building a Website

RSS Marketing Feed Frenzy

More e-tailers are marketing with RSS--and finding success.

Loyalty Programs That Work

Why try to rope in new customers when your regulars are far more likely to buy? A loyalty program will keep repeat visitors clicking.
February 1, 2007 in SEO | Search Engine Optimization

Keeping Online Payments Safe

Security standards might make you rethink your payment system.
February 1, 2007 in Your Website

Ready for a Site Redesign?

Is one of your plans for the New Year to improve your website? Savvy e-tailers offer up their ideas for positive changes.
January 1, 2007 in Building a Website

How to Use Online Surveys

Do them right, and online surveys can be very revealing.
January 1, 2007 in Building a Website

Give Your Site an Extreme Makeover

Upgrading your site is an investment, but it could pay off handsomely.
December 1, 2006 in Your Website

Sell to Other Entrepreneurs

Other small businesses could be some of your site's best customers.
December 1, 2006 in SEO | Search Engine Optimization

Rich Media for Your Website

Wow customers by adding rich media elements to your website.
November 1, 2006 in Building a Website

Oh, Canada!

Want to jump into the international market? Meet our friendly neighbor to the north.
November 1, 2006 in Finding Customers

Get Your Site Ready for the Holidays

Tis the season for sales, so make sure your site is ready.
October 1, 2006 in Online Marketing

Online Payment Options

Credit cards aren't the only way to pay online these days.
October 1, 2006 in Your Website

Anti-Fraud Measures for Your Site

Outsmart the bad guys with these anti-fraud tactics for your site.
September 1, 2006 in Your Website

Why You Should Encourage Online Product Reviews

Online reviews by your customers can turn browsers into buyers.
September 1, 2006 in Online Marketing

Marketing with a Microsite

Looking for new markets? A microsite could help you reach them.
August 1, 2006 in Your Website

Keeping Your Domain Current

Don't risk losing your corner of the web by letting it expire.
August 1, 2006 in Your Website
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