Rebekah Iliff

Rebekah Iliff

Chief strategy officer for AirPR

Rebekah Iliff is the chief strategy officer for AirPR, a technology platform to increase public-relations performance.

17 Recent Stories

Getting Publicity When You Aren't the Next Billion-Dollar Company
Marketing

Getting Publicity When You Aren't the Next Billion-Dollar Company

When your startup isn't the next Facebook, a first-to-market disruptor or solving some dire pain point, but rather one that is improving on an already successful model, it can be hard to get the atten
SXSW's Entrepreneurs to Watch
The 'Treps

SXSW's Entrepreneurs to Watch

Meet ‘treps who are moving the needle in everything from sports, to fashion to marketing.
What Not To Do: Lessons From 'The Wolf of Wall Street'
Leadership

What Not To Do: Lessons From 'The Wolf of Wall Street'

While lying and swindling may have scored entrepreneur Jordan Belfort fame and fortune, it ended up costing him everything. Here is how to make sure you stay on the right side of the tracks.
5 Takeaways From Michael Dell and Elon Musk's Power Pow-Wow
Success Stories

5 Takeaways From Michael Dell and Elon Musk's Power Pow-Wow

Lessons from two of technology's greatest (if not controversial) entrepreneurs.
What Type of Entrepreneur Are You?
Leadership

What Type of Entrepreneur Are You?

After years of working with entrepreneurs, Rebekah Iliff has the most prominent entrepreneurial types down to a science. See how you stack up.
Despite Cons, Entrepreneurs See Opportunity in Obamacare
Compensation and Benefits

Despite Cons, Entrepreneurs See Opportunity in Obamacare

The downsides of the Affordable Care Act may be plentiful, but the pros might just outweigh them in the end. Here, entrepreneurs and health-care watchers weigh in.
How Entrepreneurs Think Differently and You Should Too
Startup Basics

How Entrepreneurs Think Differently and You Should Too

Execution is everything in entrepreneurship. But often your state of mind -- or perhaps more accurately, how you think -- will help determine what products or services you'll create and industries you
Young Entrepreneurs

Forget Fair Trade and One-for-One Businesses, Do Good by Fixing the Education System

If young people today are supposed to want to change the world, consider turning your attention to education. Here's how you can make a real and lasting impact.
Launching With a Loved One? Five Lessons From Successful Startup Couples
Success Stories

Launching With a Loved One? Five Lessons From Successful Startup Couples

If you're thinking of starting up with your significant other, consider the tips of those who've made the plunge before you.
Opportunity Spotting: 4 Trends for Young Treps from SXSW 2013
News and Trends

Opportunity Spotting: 4 Trends for Young Treps from SXSW 2013

In the aftermath of this year's SXSW Interactive festival, we pinpointed four top trends that young entrepreneurs should consider.
How Today's Young Female Entrepreneurs Embrace Their Feminine Mystique
Young Entrepreneurs

How Today's Young Female Entrepreneurs Embrace Their Feminine Mystique

The days where women were seen and not heard may be long gone, but challenges remain -- especially upon entering the typically male-dominated world of entrepreneurship.
What Doesn't Kill You... Makes You an Entrepreneur?
Starting a Business

What Doesn't Kill You... Makes You an Entrepreneur?

Go getter? Problem Solver? Bossy? Here are five signs you may have what it takes to be an entrepreneur.
Leadership

What Doesn't Kill You... Makes You an Entrepreneur?

Go getter? Problem Solver? Bossy? Here are five signs you may have what it takes to be an entrepreneur.
Starting a Business

How to Balance a Fulltime Job With Starting Up

Startup expert Rebekah Iliff says digging in, making sacrifices and putting in the appropriate time is critical.
Grow Your Business

Business Partners: 5 Tips for Finding the Ying to Your Yang

Start-up expert Rebekah Iliff says the key to finding an ideal partner or co-founder is first understanding your own strengths and future desires.
Marketing

Want to Expand Your Reach Globally? Take a Cue From Caesar

Start-up guru Rebekah Iliff answers your big questions about launching, promoting and growing a small business.
Marketing

6 PR Tips for Generating Publicity for Your Startup

Just about every founder thinks her or his startup belongs on the front page, but few actually know how to make this happen. Here are some tips.

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