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Is Your Staff Sabotaging Your Pricing Strategy?

Is Your Staff Sabotaging Your Pricing Strategy?

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Making sure your sales team understands the way profit works can help you rein in a staff full of discount-givers and negotiators.
April 30, 2012 in Growth Strategies
Can You Sell Your Customers in Zero Seconds?

Can You Sell Your Customers in Zero Seconds?

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Two experts say getting right to the point can help boost sales.
April 27, 2012 in Making the Sale
Warby Parker's Grand Vision: Innovating Eyewear Through Social Media

Warby Parker's Grand Vision: Innovating Eyewear Through Social Media

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The eyewear company's co-founder discusses embracing social media and digital tools to enhance customers' experiences and engagement.
April 10, 2012 in Social Media
Six Ideas for Finding New Sales Leads

Six Ideas for Finding New Sales Leads

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Don't overlook these unexpected online opportunities for prospects.
April 9, 2012 in Finding Prospects
Kentucky Businesses Brace for NCAA Final Four Madness

Kentucky Businesses Brace for NCAA Final Four Madness

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Here are three tips for how you can prepare for a sudden surge in sales.
March 30, 2012 in Sales
Seven Effective Marketing Methods for Our Ad-Cluttered, Digital Age

Seven Effective Marketing Methods for Our Ad-Cluttered, Digital Age

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In a competitive climate, it's critical for small businesses to market effectively. Here are seven popular marketing methods and why you should consider them.
March 27, 2012 in Marketing Ideas
Six Keys to Boost Your Business in 2012

Six Keys to Boost Your Business in 2012

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Is your business on track to grow this year? Consider the habits of high-growth, small-business owners and identifies key steps to growing revenue this year.
March 21, 2012 in Grow Your Business
Is Your Website Lost in Translation?

Is Your Website Lost in Translation?

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Ignoring non-English-speaking customers limits your ability to tap new markets and grow revenues.
February 23, 2012 in Your Website
How to Redefine Your Business in a New Market

How to Redefine Your Business in a New Market

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Three ways entrepreneurs have refocused their companies for success by targeting a different audience -- and you can, too.
February 13, 2012 in Growth Strategies
What 'Project Runway' Can Teach You About Business

What 'Project Runway' Can Teach You About Business

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Rule No. 1: Entrepreneurs who pursue their own passion can't lose sight of what makes a business successful. Two 'Project Runway All Stars' recently made this key-business flub.
February 10, 2012 in Customer Loyalty and Retention
No-Cost Ways to Increase Your Sales This Year

No-Cost Ways to Increase Your Sales This Year

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You don't need to spend a lot to win a lot of sales in 2012.
February 8, 2012 in Sales Techniques
Seven Ways to Get a 'Cash Mob' to Shop at Your Small Business

Seven Ways to Get a 'Cash Mob' to Shop at Your Small Business

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Buy-local advocates are creating 'cash mobs,' which ask people to patronize local stores at a particular time. Here's how you can get a cash mob to shop your store.
February 6, 2012 in Sales
Inside the Mind of Your Buyers

Inside the Mind of Your Buyers

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A look at what motivates customers to buy -- and six ways to tailor your sales pitch.
February 1, 2012 in Sales Techniques
Tips to Manage a Successful Sales Team

Tips to Manage a Successful Sales Team

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The traits that make top sales pros great also can lead to difficulties for managers. Here's how to adapt your managerial style so sales can soar.
January 12, 2012 in Sales
12 Commandments for Closing a Sale

12 Commandments for Closing a Sale

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Sales pro Grant Cardone shares his rules for helping small business owners close more deals.
January 11, 2012 in Closing the Sale
More Small Businesses Plan to Push Up Prices in 2012

More Small Businesses Plan to Push Up Prices in 2012

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Many want to offset higher operating costs, but cost-conscious consumers may balk at the increases.
January 5, 2012 in Money
Seven Ways Business Owners Can Beat the January Doldrums

Seven Ways Business Owners Can Beat the January Doldrums

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For many businesses, January is a dead month. Here are some ideas for how to perk up your post-holiday bottom line.
December 28, 2011 in Marketing Plan
10 Tips to Kick-start Your Sales Skills

10 Tips to Kick-start Your Sales Skills

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Learning to sell yourself, and your product or service, is one of the biggest challenges as a startup. Here's how to master the basics.
December 28, 2011 in Tips from Experts
How to Compete -- and Win -- When Rivals Cut Prices

How to Compete -- and Win -- When Rivals Cut Prices

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Discounting can be your ticket to disaster. Add value instead, and watch your business thrive.
December 22, 2011 in Pricing
Chris Brogan on Cultivating Visibility

Chris Brogan on Cultivating Visibility

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The popular blogger shares tips to make marketing more of a flow than an interruption.
December 21, 2011 in Online Marketing

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