Sales

News and Articles About Sales

5 Tips for Producing Direct Mail Copy That Sells

These strategies will help you craft a direct mail piece that will connect with your customer.

5 Strategies for Generating Consumer Demand

Tips on how to create excitement and buzz around your new product.

Are You Really Seeing the Big Picture?

When entrepreneurs launch a startup, they often get knee-deep in the day-to-day tasks. While this is necessary to get your business of the ground, it is imperative to continue to focus on the long-term strategy.

The 5 Key Elements of a Great Direct Mail Sales Piece

If you're new to direct mail, these 5 tips can help you create a sales piece that attracts a buying audience.

Goodbye, Ruby Tuesday? Struggling Chain to Close 30 Restaurants

Following a quarter of weak sales, Ruby Tuesday announced plans to close 30 restaurants.

Report: Chuck E. Cheese's Is on the Block

After disappointing sales, Chuck E. Cheese's parent company is reportedly exploring a potential sale.

6 Secrets to a Successful Sales Meeting

You owe it to yourself and your team to run sales meetings they will be productive and engaging. Here are six ways to spice up the agenda.

7 Simple Steps to Writing Product Descriptions That Sell

The secret to writing seriously seductive product descriptions is to follow a proven process to engage, persuade and sell. Here's how.

Know Your Shopper to Boost Post-Holiday Sales

Shift your attentions to shoppers' moods and needs to move product and increase revenue.

Make the Most of Post-Holiday Sales

Prep your staff for after-holiday traffic by avoiding these 4 common mistakes.

Dynamic Duos: The Power of Affiliate Marketing

These sidekicks can help your business reach more people online. Here are tips to find the best one.

Toys 'R' Us Will Stay Open 87 Straight Hours Before Christmas

Procrastinators, rejoice: Toys 'R' Us is keeping stores open all-day and all-night for last-minute shoppers the four days leading up to Christmas.

A College 'Trep's Plans for 2014

Entrepreneur caught up with College Entrepreneur of 2012 Bryan Silverman and talked about the upcoming year and his plans after graduation.

Startup Founders: Be Your Own Salesperson

No one knows a product better than the person who thought it up. Who better to deal with customers?

Boost App Sales by Making the Most of the Holidays

Steps developers can take to take advantage of high rates of new device activations.

Dealing With That Unhappy Customer

Sometimes, a client can become a nuisance. Is it worth the stress to save the relationship?

Why Discounts Are a Trick

Go ahead, have a sale. Give a discount. Be a sport. But know that youÂ’re just playing an age-old game of pricing.

How to Improve the Success of a Membership Program

The key is to track and improve these important key performance indicators.

Why This 'Trep Will Start School in 2014

Entrepreneur caught up with its past 'Treps of the Year, Emerging Entrepreneur Jason Lucash, about how the year has changed him and how it's prepared him for 2014.

Huh? One Retailer Says Don't Buy Our Stuff on Black Friday

Black Friday is when most people entice customers to buy more, more and more. One clothing retailer is doing the complete opposite.

Microsoft and Sony Battle for Gaming Supremacy This Holiday Season

Like Sony's PlayStation 4, Xbox One sales exceed one million in first 24 hours.

For McRib Fans, Search for the Sandwich Is Worth the Effort

With McDonald's no longer offering the McRib nationally, loyal fans flock to franchises offering the polarizing sandwich.

5 Ways to Make Your Coupons Stand Out From the Pack

People still love coupons, but these days it's increasingly hard to stand out with your offer. Here are fives ways to get customers to take notice of your brand and start buying.

5 Ways to Keep Customers Knocking on Your Door For More

Two investment bankers turned jewelry retailers offer five lessons on how to build customer loyalty for your retail business.

9 Ways to Beat the Competition By Selling Less

Prospective customers can spot old-school sales tactics from a mile away. Here are nine ways to stand out from your competition by being less of a salesperson.
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