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News and Articles About Sales
Use the 'Puppy' Approach to Close More Sales
You know the approach you used as a kid to ask for a puppy? Well, this same tactic works in business, too.
7 Psychological Strategies for Mastering Sales Negotiations
Wage a war against defeatist thoughts. View a potential customer as a partner rather than an opponent.
Figuring Out Your Prospect's Need When They Tell You 'No Need'
Diplomatically helping people see the usefulness of your product when they don't, and gracefully conceding when they genuinely don't need it, are cornerstones of long-term success.
5 Steps to Building an Ambitious, Yet Credible Sales Forecast
Satisfy potential investors by setting up a research method to estimate how many customers will be lured to make a purchase of your new product.
Peter S. Cohan
What Are Your Sales Reps Telling Customers? Now You Can Figure It Out.
By utilizing software that tracks the content your team members utilize in sales, you can see who and what is performing best and develop better messages.
Hiring Sales Pros
Quit Relying on Your Intuition When Hiring Your Sales Team
There are reliable, objective means to determine who will succeed at sales, even if they've never sold anything and don't look as though they could.
3 Quick Ways to Build Massive Sales Credibility
Here is how to infuse your sales reps with the confidence and credibility they need to make the big calls and drive the pipeline you expect.
6 Ways to Land Your First Client
As a new entrepreneur, to obtain referrals you have to have clients. But where do you get started?
Motivate Customers to Buy Based on Their Brain Type
With the right messages, you can speak to people in a way that ultimately boosts sales.
Setting Up the Perfect Compensation Plan for Your Sales Team
Structure your compensation to align with your company's goals and ensure your sales management team understands the goals they must attain.
The Last Thing You Want Your Customers to Do: Think
If you want to boost sales on your website, hold back product information from your visitors.
How to Stop Sales Meetings From Being a Huge Time Suck
With a few simple changes, the weekly sales meeting can regain its shine and again become a valuable conversation for sales teams of any size.
5 White-Hot Consumer Psychology Hacks to Boost Your Sales
A few simple changes to your website or copy can spur customers into buying your offerings.
Why Your Sales Forecast Is Disconnected From Reality
The forecast methodology used by most companies only works for some companies. Happily, simpler methods matched to your sales process are more reliable.
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