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The Best and Worst Cities to Launch a Business
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News and Articles About Marketing Strategies
Creating Brand Joy. Disrupting With Purpose.
Companies need to think deeply about their products and services to shape their profiles to enlist customer support.
One Place Entrepreneurs Should Be Allocating Their Marketing Budget But Aren't
For a number of reasons, founders and executives should be putting more of their marketing dollars in this underserved area.
Samsung Bashes iPhone Battery Life in Cleverly Placed Airport Ads
The South Korean has affixed signs at airport power outlets that needle the Apple iPhone's notoriously poor battery performance.
How to Set Marketing Goals You Can Actually Achieve
Advice from six marketing experts on how to set marketing goals, stay focused on them and execute like nobody's business.
Consider These 5 Things When Adding Visuals to Social-Media Content
Your success at growing and maintaining an engaged, active audience relies on your ability to produce relevant, visual social media content.
Controlling the Uncontrollable
When getting a startup off the ground, entrepreneurs have to rely on others. Here is how to overcome the challenges of depending on external partners.
Do You Still Need a Marketing Plan? Yes, But Constant Updating Is Key.
Adjust the time frame to be more agile to respond to change on the ground (or on the web).
Fight Off the Summer Slump With These 3 Marketing Tips
Dry spells are never fun, but they don't have to ruin your summer. Here are a few tips to fight the slump using clever marketing tactics.
Don't Just Develop Your Company Brand, Think About Your Personal One, Too
Building your own brand can do wonders for your business. Here are three quick tips to get your started.
National Small Business Week
Google Hangout: Kick Up Your Online Marketing With This Expert Advice
Neil Patel shares some of his top SEO and content-marketing secrets.
Building Your Online Presence
How to Build a Digital Reputation When You Have No Time
Here are four steps to quickly create a strong online reputation.
Develop an Effective Marketing Plan by Answering 3 Questions
To generate revenue, you need customers to buy your products or utilize your services. Here's how to get started on the way to a cost-effective plan.
Doug and Polly White
5 B2B Marketing Trends for 2015 That You Should Be Doing Right Now
We may have barely crossed into the second half of 2014, but if you want to have a big year in 2015, you should jump on your game plan now
One World, One Font? Why Bic Wants Your One-of-a-Kind Handwriting.
The French pen maker is collecting handwriting from all over the planet to build a universal typeface. Here's how you can have a hand in the cool experiment.
Kim Lachance Shandrow
Starting a Business
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