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What the Pros Use

A flurry of social media management tools has arrived to help you consolidate and keep track of your social media updates. Four social media experts weigh in on what they use and why.

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This story appears in the June 2010 issue of Entrepreneur. Subscribe »

A flurry of social media management tools has arrived to help you consolidate and keep track of your social media updates. Four social media experts weigh in on what they use and why.

Pro: Sarah Evans, Sevans Strategy, Chicago

Uses: TweetDeck.com



Why: There is both a desktop capability on PCs and Macs and a supplemental or complementary iPhone app. So if you're an iPhone user like me, it really makes things quite easy. While some people prefer HootSuite because you can access it on a web platform, I like that I can actually download and have an application that runs on my desktop.

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