Subscribe to Entrepreneur for $5
Subscribe

How You Can Embrace the Holy Grail of Online Marketing

By
This story appears in the December 2014 issue of Entrepreneur. Subscribe »

Unless you've been sitting in front of a cathode-ray tube TV for the past few years, you've seen how important video has become as a marketing tactic.

Oliver Munday

In fact, paid advertising on YouTube converts more customers than any other online platform, according to AOL Platforms. The number of digital video viewers in the U.S. is expected to increasen by more than 22 million between 2013 and 2017, according to eMarketer.

4th of July Subscription Sale - Unlock this subscriber exclusive article and more for 20% off today.

Access all Entrepreneur content with no ads, unlock discounts, and get exclusive advice only available to our subscribers. Plus, our magazine delivered straight to your door.

Get 20% off an annual subscription today. Just use code SAVE20 at checkout.

Entrepreneur Editors' Picks