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Hemingways' Car Trouble Sparked a Travel Guide Business For This Writer

He's creating the guides he'd always wanted.

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This story appears in the November 2016 issue of Entrepreneur. Subscribe »

Travel can spark unexpected businesses, and Taylor Bruce started his after hunting for stories in Key West. His story, as told to Ashlea Halpern:

Julia Sohn
Taylor Bruce in a spot in Austin, Tex., no average tourist knows.

I was a writer and an editor for about eight years, at magazines like Budget Travel and Southern Living. Eventually I got bored; the people and places that fascinated me weren’t the ones my bosses wanted to feature. In 2008, for example, I was reporting a story on Arcadia and passed a house in Montgomery, La., painted top to bottom with folk art. I pulled over, knocked on the door and spent four hours hanging out with Juanita, who had lived in this small town her whole life. I would never forget her story, but it didn’t fit into any magazine I knew of. 

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