More From Ashlea Halpern
How to Run a Small Business
How This Introvert Founder Became a Billion-Dollar Leader
The key is compassion and energy.
Small Business Heroes
Want to Open a Coffee Shop? Keep These Owners' Tips in Mind.
You can cash in on caffeine addictions -- if you're savvy.
Travel
The Important Pivot That Built This One-of-a-Kind Travel Marketplace
She sought to solve one problem, but discovered a bigger one in the process.
How to Start a Small Business
What 70 Airbnb Stays Can Teach Anyone About Running Any Business
Anticipate needs, don't lose your cool, and manage expectations, just to start.
Trends
How To Make Money In Trendy Businesses-And Survive When The Trend Ends
It takes a mix of strategy, luck and conviction.
Small Business Heroes
Want to Open a Vintage Shop? Experts Share Their Secrets.
Sales at thrift shops are growing every year. Get in on the growth.
Travel
Hemingways' Car Trouble Sparked a Travel Guide Business For This Writer
He's creating the guides he'd always wanted.
Project Grow
What Running a Tour Company in North Korea Taught This Founder About Customer Service
Travel can spark unexpected businesses, and Andrea Lee started hers after a pleasant trip to… North Korea? Her story, as told to Ashlea Halpern.
Inspiration Everywhere
Why This Travel CEO Wants His Customers to Take Giant Risks
Traveling can spark unexpected businesses-and Tom Morgan started his after a failed trip to Mongolia.
Startup Basics
Want to Open a Bakery? Keep These Expert Tips in Mind.
Be prepared: The work isn't always as sweet as the product.
Small Business Heroes
Want to Run a Pet Café? These Founders' Tips Can Help.
Learn how these entrepreneurs have combined their love of pets with their passion for the community.
Travel
A Vat of Ink Inspired This Craft Ecommerce Company
Lauren K. Lancy started her business after a colorful trip to Thailand.
Startup Basics
Want to Run a Flower Shop? What You'll Need -- and What You Won't.
There's more to the business than beautiful bouquets.