For Subscribers

The Important Pivot That Built This One-of-a-Kind Travel Marketplace

She sought to solve one problem, but discovered a bigger one in the process.

By Ashlea Halpern
Alyssa Ravasio of Hipcamp

Opinions expressed by Entrepreneur contributors are their own.

Travel can spark unexpected businesses, and Alyssa Ravasio started hers after a failed trip to Big Sur. Her story, as told to Ashlea Halpern:

I wanted to spend New Year's Eve of 2012 somewhere quiet and beautiful, but I couldn't believe how difficult it was to find a campsite by the ocean. There are websites for county parks, state parks and other federal land, but there's no easy way to search them. Eventually, I found Andrew Molera State Park in Big Sur, Calif. I arrived and began setting up my tent, and then realized everybody had a surfboard and a wetsuit. I walked to the beach and saw one of the most beautiful point breaks of my life. It was so frustrating, because I could have brought my surfboard -- but I'd spent hours reading about the campground, and not one source mentioned this perfect wave!

Continue reading this article — and all of our other premium content with Entrepreneur+

For just $5, get access to a ton of exclusive content and resources that will help grow your entrepreneurial mindset. You’ll find:

  • Exclusive content from our network of today’s leading CEOs and business strategists
  • Receive our flagship Entrepreneur Magazine - free!
  • No more ads, and get access to the Entrepreneur+ homepage
  • Free E-books written by our staff and other industry thought leaders

Related Topics

Editor's Pick

Have More Responsibilities at Work, But No Pay Bump? Use This Script to Get the Raise You Deserve.
Black and Asian Founders Face Opposition at All Levels — Here's Why That Has to Change
Business News

This OnlyFans Star Was Once Part of a Fanatical MLM Cult. "I Was Forced Into Celibacy."

Cami Strella was lured into a multilevel marketing scheme but escaped to start her own six-figure-a-month business.


Invest in Yourself: 10 Things Every Working Woman Should Do This Year

When striving for success, it is easy to forget about your mental and physical health. But without health, you cannot fully succeed. Follow these ten lifestyle strategies for success in your personal and professional life.

Thought Leaders

5 Small Daily Habits Self-Made Millionaires Use to Grow Their Wealth

We've all seen what self-made millionaires look like on TV, but it's a lot more subtle than that. Brian Tracy researched what small daily habits these successful entrepreneurs adopted on their journey from rags to riches.

Business News

'Completely Absurd': The Average U.S. Male Can't Fit Into Universal Studio's New 'Blatantly Fatphobic' Mario Kart Ride

Mario Kart: Bowser's Challenge formally opens to the public as a part of Super Nintendo World inside of Universal Studios Hollywood on February 17.

Business Ideas

55 Small Business Ideas To Start Right Now

To start one of these home-based businesses, you don't need a lot of funding -- just energy, passion and the drive to succeed.