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How Michael Strahan Took Control of His Post-Football Career

The NFL star redefined himself after retirement from the sport, and found a whole new world of opportunity.

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This story appears in the January 2019 issue of Entrepreneur. Subscribe »

Socks. It’s a Tuesday afternoon in October, and Michael Strahan is deep in thought about socks.

Nigel Parry

“We can do more of these non-solids in a solid,” says Douglas Raicek, president of the trouser division at Peerless Clothing, as Strahan contemplates a pair of gray socks in his hands. The two are at work developing Strahan’s upcoming men’s fashion line for JCPenney, reviewing a rainbow mountain of socks in a glass-walled Manhattan conference room.

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