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How Did This 16-Year-Old Girl Amass 100 Million Followers On TikTok?

It's not just authenticity. It's actually something else, and it's darker.

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Perhaps you've heard of Charli D'Amelio? If you haven't you should. Particularly if you're looking to build a brand on social media. D'Amelio is just 16 years old, and yet she's managed to pull off something no one else has done so far.  She's accumulated more than 100 million followers on TikTok, the popular video-sharing social networking service.

NBC | Getty Images

"100 million people supporting me," D'Amelio tweeted. "I truly cannot believe that this is real." For the record, it's not just TikTok where D'Amelio is popular. She also has 4.9 million followers on Twitter and almost 34 million on Instagram, a number that far surpasses some of the biggest brands in the world.

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