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Catherine Clifford

Catherine Clifford

Senior Entrepreneurship Writer at CNBC

Catherine Clifford is senior entrepreneurship writer at CNBC. She was formerly a senior writer at Entrepreneur.com, the small business reporter at CNNMoney and an assistant in the New York bureau for CNN. Clifford attended Columbia University where she earned a bachelor's degree. She lives in Brooklyn, N.Y. You can follow her on Twitter at @CatClifford.

Growth Strategies

Hyper-Growing Fashion Brand Herschel Supply Has Turned Away 500 Investors

This year, its founders expect to sell 6 million units -- up from 8,000 in 2011.
Healthcare

These Healthcare Data Companies Earn Millions by Making Employees Healthier, Saving Their Employers Boatloads of Money

Like everything else, your health information is moving online. A growing class of companies are delivering ever more personalized medical advice as a result.
Crowdfund with Cat

A Successful Crowdfunding Campaign Needs a Video. Here's What It Should Look Like.

Brian Meece, the co-founder of crowdfunding platform RocketHub, shares his best advice on producing a pitch video.
Crowdfund with Cat

3 Foundational Secrets to Running a Rockstar Crowdfunding Campaign

Brian Meece, the co-founder of crowdfunding platform RocketHub, explains what it takes to get people to invest their dollars into your product.
Employee Morale

First, It Was College Tuition for His Employees' Kids. Now, This CEO Launches Program to Foot the Bill for Employees' Weddings.

Chieh Huang, the CEO of Boxed Wholesale, says it 'just felt right to extend this benefit to all our valued employees.'
Crowdfund with Cat

How Does an Investor Make Money With Equity Crowdfunding?

Alon Hillel-Tuch, a co-founder of the crowdfunding platform RocketHub, explains the four ways that an investor can make money off of an equity crowdfunding asset.
worth-knowing

This Eyewear Startup Was Turned Away by 10 Factories. Two Years Later, Its Frames Will Be in 500 Stores.

Frameri is a Cincinnati-based eyewear company that wants consumers to never throw out their frames.
Crowdfunding

Who Is Equity Crowdfunding Right For?

Co-founder of crowdfunding platform RocketHub, Alon Hillel-Tuch, explains what is involved in raising money for and investing in a startup with equity crowdfunding.
Crowdfund with Cat

Investing in Startups Is Opening Up to the '99 Percent'

The co-founder of crowdfunding platform RocketHub explains what the new generation of equity crowdfunding will look like and why it's important.
Equity Crowdfunding

Starting Today, There Is a New Way for Entrepreneurs to Raise Money. Here's the Good, the Great, the Bad and the Ugly.

Equity crowdfunding has historically only been open to accredited investors. As of May 16, anyone can invest in a startup with equity crowdfunding.
Crowdfund with Cat

Equity Crowdfunding Explained -- Jargon Free

A co-founder of crowdfunding platform RocketHub, Alon Hillel-Tuch, explains the difference between equity crowdfunding and more tradition donation-based crowdfunding.
Independent Contractors

The Rise of the 6-Figure Freelancer

There will be almost 4 million independent contract workers in the U.S. by 2020, according to research from MBO Partners.
Equity Crowdfunding

Next Generation Crowdfunding Starts May 16. Expect Opportunity and Growing Pains.

Any long-lasting sea change in the landscape of startup capital will happen gradually with countless hiccups.
Equity Crowdfunding

Which Entrepreneurs Will Benefit Most From the New Era of Crowdfunding?

As of May 16, new rules go into effect opening up a new form of startup finance. Here's a rundown of what kind of startup is likely to be best suited to equity crowdfunding 2.0.