Craig Cincotta

Senior Director of Marketing Communications at SAP

Craig Cincotta serves as Senior Director of Marketing Communications for the Business Network and Applications Group at SAP.

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Operations & Logistics

3 Secret PR Weapons To Help Build Your Brand

Whether you are a business of five people or a Fortune 50 company, you need to know how tell your story the right way, at the right time, to the right people.

Thought Leaders

The 3 Traits Marathons and Startups Have in Common

To succeed at both, you have to have a will to win and follow these three P's.


10 Ways to Have Better Check-Ins With Your Employees

To ensure one-on-one meetings are productive, managers need to maximize their time while also providing information employees can use.

Growing a Business

4 Signs Your Team Has What It Takes to Compete

No matter what industry you are in, there is one certainty every business needs to prepare for: competition.


Want Your Company to Get Ahead? Hire People Smarter Than You.

If you hire exceptional people, not only will your business thrives but so will you.


6 Ways to Make Sure Every Meeting Is a Productive One

When you think about your workweek it might be astonishing, frustrating and a tad depressing to calculate how much time you spend in bad meetings. Here is how to fix this problem.