Craig Corbett: Page 2
Senior Writer for Publicize
Craig Corbett is a senior writer at Publicize, a startup aiming to change the way companies approach PR.
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Latest: Page 2
Create Brilliant Content by Harnessing the Collective Genius of Your Team
Make creating content a shared experience and getting media coverage a shared achievement.
From 'the Horse's Mouth': What Editor Feedback Can Teach You
Always be graceful in response to criticism or a rejection, even if you're not feeling it.
8 Etiquette Tips to Stay on the Good Side of the Media
Effective PR relies on mastering the rules for interacting with the publicity gatekeepers. Learn them to help get the word out about your company.
3 Essentials for Creating an Effective PR Campaign
The goal of media outreach is to reach a wider audience, not to collect logos to post on your webpage.
The 5 Answers You Need Before Hiring a PR Agency
There are countless benefits to engaging with the media, if you have confidence in who is making the introductions.
Pump up Your PR: Put Some Narrative into Your PR Announcements
Don't see an event or announcement at your company as just that. Connect it to the 'story' your product tells, for more impact -- and sales.
