Lida Citroën: Page 3
Bio
Lida Citroën is an executive personal branding and reputation management specialist based in Colorado. As a public speaker and consultant, she works with global companies, business leaders and professionals to increase and enhance their reputation and relevancy to target markets, driving strategic and initiatives. Since 2009, Citroën has donated her expertise to helping veterans make successful transitions through her workshops, speaking and writing. Her newest book, Your Next Mission: A personal branding guide for the military-to-civilian transition, is impacting veterans and active duty military around the globe.
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Latest: Page 3
Why Veterans and Civilian Employers Have So Much Trouble Communicating
Vets are eager to work and the private sector admires their service but cultural differences make the process surprisingly difficult.
A Month-by-Month Strategy to Reinvent Your Personal Brand
Be authentic but don't leave your brand to chance. By starting now, you can be confident of the impressions you make by this time next year.
5 Reputation Missteps to Avoid During the Holidays
Between the rauckus company party and who you forgot to send a card, the holidays are a surprisingly treacherous time for your personal brand.
5 Insights for Veterans Competing in the Civilian World
The transition to civilian from the structure and values of the military might be the toughest mission yet.
Are You 'Should-ing' All Over Your Career?
Talking yourself out of pursuing your dream is not the same as being prudent.
To Raise a Well-Adjusted Adult, Teach Your Kid Early About the Value of Reputation
When we teach our children the value and fragility of their personal reputation they learn who they are, regardless of what others think.