More From Thomas Smale
SaaS
A Quick Checklist for Building SaaS Businesses
Are you looking to start a SaaS business? Run through this checklist before you do.
Shopify
Major Announcements From the Shopify Unite Conference -- Why Every Entrepreneur Should Pay Attention
Shopify is at the forefront of supporting entrepreneurs -- who never imagined they would be their own bosses -- with a path to success.
Meetings
5 Ways That Major Companies Invigorate Their Meetings
Company meetings are at the core of a well-run business. Make yours as effective as possible.
Innovation
Why You Don't Need to 'Reinvent the Wheel' to be an Entrepreneur
Avoid the hubris of over-stretching yourself when you start out. You will thank me for it.
Future of Entrepreneurship
How to Create a Winning Company Culture
"Culture" is the soul of your business. Neglect it at your peril.
Content Marketing
8 Tips for Copy That Drives Leads
Most companies in one survey undervalued content as a lead-generating tool. Here's how to make the most of your content.
Managing Remote Teams
Thinking of Starting a Remote Business? Think Very Carefully.
A remote-business lifestyle can be extremely liberating, but the hazards can sneak up on you.
Hiring
6 Ideas For How You Can Avoid Making Any More Bad Hires
Online sites are connecting candidates and companies faster than ever. This isn't always a good thing.
Millennials
5 Ways to Market to That Fickle Group Called Millennials
The younger crowd doesn't mind advertising, but they do love making fun of it. So, be careful.
brand positioning
The Importance of 'Positioning' Your Brand When You're Just Starting Out
Positioning may seem simple on the surface, but few people give it the time it deserves.
Email Marketing
5 Tips for Better Email Marketing Performance
Email is a powerful marketing tool, but too many businesses miss out on its potential. Is yours one of these?
Conferences
How to Run an Effective Conference: The 7 Steps You Need to Follow
To promote your event and encourage engagement, prioritize social media.
CEOs
What Are the Duties of a CEO?
Every company has one, but their roles can vary greatly. So, what exactly should you, as CEO, be doing?
Competitors
A Quick Guide to Monitoring Your Competitors in 2019
Competitor analysis can help you unearth untapped opportunities in a variety of verticals.
Traits
10 Traits All Successful Entrepreneurs Share
While there's no foolproof map to entrepreneurial greatness, these qualities are consistent.