Thomas Smale

Entrepreneur Leadership Network® Contributor


Thomas Smale co-founded FE International in 2010, growing the business with zero funds from scratch to a seven-figure-a-year business. Specializing in advising and brokering the sale of established websites and online businesses, FE International has completed over 300 transactions. Smale has been interviewed on podcasts, blogs and also spoken at a number of industry events on online businesses, exit strategy and selling businesses.

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Top B2B Marketing Strategies for SaaS Businesses

You can have the world's best software to offer, but without a killer marketing strategy, your investment in research and development is going to fall flat.


Principales estrategias de marketing B2B para empresas SaaS

Puede tener el mejor software del mundo para ofrecer, pero sin una estrategia de marketing impactante, su inversión en investigación y desarrollo se desvanecerá.


5 Marketing Trends E-Commerce Business Owners Shouldn't Miss

Take your e-commerce business to the next level by ramping up your marketing efforts. It's not enough to have a great product and positive reviews. To expand your customer base and get in front of the right consumers, you need to be proactive and promote your business across many channels. Meet your customers and prospective customers where they are: online.


5 tendencias de marketing que los propietarios de empresas de comercio electrónico no deben perderse

Lleve su negocio de comercio electrónico al siguiente nivel aumentando sus esfuerzos de marketing. No es suficiente tener un gran producto y críticas positivas. Para expandir su base de clientes y llegar a los consumidores adecuados, debe ser proactivo y promover su negocio a través de muchos canales. Conozca a sus clientes y posibles clientes donde se encuentren: en línea.


Best Practices for SaaS Copywriting

A software as a service (SaaS) business is only as good as its copy. In order to convince customers to try your product, you have to present your offering in a compelling manner. This article explores best practices that business owners should follow to make their products shine brighter than the competition.


Prácticas recomendadas para la redacción publicitaria de SaaS

Un negocio de software como servicio (SaaS) es tan bueno como su copia. Para convencer a los clientes de que prueben su producto, debe presentar su oferta de manera convincente. Este artículo explora las mejores prácticas que los dueños de negocios deben seguir para hacer que sus productos brillen más que la competencia.

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