Founder of FE International
Thomas Smale co-founded
FE International in 2010, growing the business with zero funds from scratch to a seven-figure-a-year business. Specializing in advising and brokering the sale of established websites and online businesses, FE International has completed over 400 transactions. Smale has been interviewed on podcasts, blogs and also spoken at a number of industry events on online businesses, exit strategy and selling businesses.
Get people on to your email list. Offer information they need. Demonstrate how your offer can solve their challenges. Only then should you ask them for the buy.
Yes, we all love java. It gets us going in the morning. And the afternoon. And the evening. But is it really such a good idea?
Outsourcing your website design could save you countless hours pushing pixels. But any aspect of your business that could be automated should stay in house.
Building trust doesn't happen in a vacuum. You have to remain consistent in your messaging, understand your buyer personas and deliver on your promises over time.
Barbara Corcoran. Rand Fishkin. Cutting-edge technology. Brand development. Omni-channel integration. What will draw you to the next ecommerce conference?
Don't make and promote dangerous healthcare products. And don't promote fake news. Either action makes you a bad person. And, besides, Google is going to get you.
Ever thought of Singapore or Denmark? Yes, Denmark is actually a very good idea.
Buffer. Almighty. Press. SumoMe. Why not use them all together in one turbocharged work flow?
New tech? Weekly and monthly goals? Risks you plan to take? What goals are you setting for next year?
Without sales like those on Black Friday, ecommerce businesses might have had a tougher time recovering from the post-election blues.
Your brand reflects your identity as a company. What are you doing to make yours stand out?
If Richard Branson is going to speak at the National Retail Federation's BIG Show Convention, shouldn't you be there, too?
Not paying close attention to the new policy updates could mean getting banned or even fined by Amazon.
Selling a Business
For instance, have you ascertained the exact reason you're selling? Money may be the least of it.
You're likely already using Facebook to market your business, so its new features should help you sell more on the world's most popular social networking site.
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© 2017 Entrepreneur Media, Inc.