Subscribe for 50% off
Subscribe

5 Ways to Prepare for Your Podcast Interview

You've scored a podcast interview to promote your business. Now what?

By
Opinions expressed by Entrepreneur contributors are their own.

Small business owners should take advantage of each and every marketing opportunity and publicity tool to help spread the word about their company. As the thought leadership space gets crowded with traditional media outlets like print, TV and online media outlets, podcasts are an ideal way to garner press coverage in an in-depth interview featuring your brand. With the expected number of monthly listeners in the U.S. raising to over 100 million in 2021, podcasts are a marketing tool that small businesses cannot overlook.

Related: 6 Reasons Why Podcast Guesting Is An Untapped Marketing Tool

Cyber Monday Subscription Sale - Unlock this subscriber exclusive article and more for 50% off.

Access all Entrepreneur content with no ads, unlock discounts, and get exclusive advice only available to our subscribers. Plus, our magazine delivered straight to your door.
Get 50% off an annual subscription today. Just use code SAVE50 at checkout.

Entrepreneur Editors' Picks