Subscribe for 50% off
Subscribe

7 Ways to Get the Press Coverage You Want

By
This story appears in the October 2013 issue of Entrepreneur. Subscribe »
Illustrations by Dongyun Lee
Illustrations by Dongyun Lee

As journalists, we hear this question from entrepreneurs all the time: "How can I convince you to write a story about my ?" The simple answer: Get our attention.

In 1939, a pastry company hired a man to eat 13 donuts while hanging upside-down on a plank extended from the roof of a Manhattan skyscraper. Given American litigiousness, a stunt like that wouldn't work today--but we'd want to write about it if it did.

Cyber Monday Subscription Sale - Unlock this subscriber exclusive article and more for 50% off.

Access all Entrepreneur content with no ads, unlock discounts, and get exclusive advice only available to our subscribers. Plus, our magazine delivered straight to your door.
Get 50% off an annual subscription today. Just use code SAVE50 at checkout.

Entrepreneur Editors' Picks