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How Mailchimp's Headquarters Fuels Creativity The online marketing company encourages its employees to think way, way outside the box.

By Hayden Field

This story appears in the October 2019 issue of Entrepreneur. Subscribe »

Adam Friedberg

Mailchimp wants its employees to think creatively -- and the company will do just about anything to get its staffers' minds to open. The online marketing company hosts weekly innovation labs, design studios, and brainstorming sessions. Once a month, a brand-wide "coffee hour" invites employees to explore new ways of thinking via a speaker series that's featured everyone from rapper Big Boi to a 74-time Jeopardy! champ. As a result of all this, departments have learned to embrace unexpected paths to creativity -- and the company has grown rapidly, cracking $600 million in annual revenue. Here's some of what's happening at its Atlanta headquarters.

Related: What It's Like Inside DraftKings

Lauren Schuman / Senior director of product insights and growth

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