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Entrepreneur Plus - Short White
For Subscribers

With Net Promoter Surveys, Grow Your Company Without Spending Big on Marketing They can help you learn valuable insights from existing customers -- and increase sales.

By Adam Bornstein

This story appears in the November 2018 issue of Entrepreneur. Subscribe »

Federico Gastaldi

Q: What's the best way to ignite stalled revenue, especially if you have a limited marketing budget? -- Mike, Colorado

Mike, I think a little dating advice might be what you need. Many years ago, after my wedding, one of my single friends jokingly asked, "How many women do you have to date before you find your wife?"

I responded by saying, "It's not about how many girls you date; it's about how many dates you have with the girl."

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